![]() ![]() The user experience, as experienced from the viewpoint of your users, will offer the best insight into actual performance. However, as you’re reviewing potential website speed test tools, choose a website speed test tool that can test from the location(s) that your customers and visitors are from. If you just type in “test my website speed,” you’re bound to get more options than you know what to do with. So, what can you do to ensure this doesn’t happen to you? Well, lucky for us, the Internet and search engines exist. ![]() ![]() Not so great, right? We all know some of the consequences of a slow loading website – frustrated customers, visitor abandonment, negative perception of your brand, and most importantly, lost sales. ![]() Let’s be honest, we’re all guilty of doing that daily, so just think if your website was slow and that was one of YOUR customers did. You probably close the window and go find the next best option. Within a few seconds, they will determine if they’re going to purchase from you or someone else.įor example, if you’re visiting a website and it doesn’t load, what do you do? That’s right. Your potential customers have so many options at their fingertips. And in today’s competitive landscape, it needs to be fast. It’s the place where new visitors come to learn more about your product and service offerings, where current customers come back to purchase, and most importantly, where your money is made. Your website is likely the single most important resource in your company. ![]()
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